Giving the gift of love
Humane Society of Fremont County
Every day residents and animal control officers from Fremont and Custer Counties bring the Humane Society of Fremont County animals of all shapes and sizes and in every condition imaginable. Some are healthy. Some sick. Some injured. Some require surgery. And some would be deemed “aggressive" and killed in other shelters. But the HSFC believes that all animals deserve life and they do everything within their power to give them the care and treatment they need.
That also means as a non-profit, no-kill, open admission shelter animal, medical expenses begin to accumulate rather quick. And 2016 was no exception. Year-end was fast approaching and the HSFC was in need of a significant financial boost and some specialized fundraising solutions.
Animals are near-and-dear to the heart of Infinite Moon and Kristie leapt at the opportunity to provide fundraising solutions to this very important non-profit. Having learned of the on-going herculean efforts made by the shelter, Kristie immediately saw the need for HSFC to tell their own good story, knowing that with just a little finesse, they could easily boost their animal medical care fund.
Services provided including story and messaging development for two year-end appeal letters and donor thank you letter, and the design of other associated materials (remittance envelopes, mailing envelope, database, etc) helping the HSFC raise nearly $15,000 in 6-weeks for the animals.
The Fairplay Horses
Outreach | Fundraising | Love
Twenty-nine starving and neglected horses were seized by state authorities from a ranch in Fairplay, Colorado. They were brought to the local sale barn where they were to be auctioned off to the highest bidder. When Kristie learned of this challenging situation, there was one week left until auction day. Working with a team of women, Kristie leveraged the power of social media to share the Fairplay Horses story in an effort to find them good homes. She guided the fundraising efforts and assisted with the care and love of the horses until auction day. Beyond the auction, Kristie worked with the team to find homes for the horses they adopted, developed a website dedicated to the Fairplay Horses story, and provided ongoing outreach to the media, donors and other supporters. .
KKTV Channel 11 News in Colorado Springs reported on the Fairplay Horses before they went to auction. To watch that interview click here.
To learn more about their story and the fundraising efforts, click here.
The Fairplay Horses story went viral and was picked up by local and statewide media outlets and reached thousands of people online via social media. Over $15,000 was raised in less than one week, with an additional $3,000 to follow. All 29 horses found homes with private individuals or non-profit animal welfare organizations, including Buck and Remmy who joined Kristie’s herd.